Chief People Officer | Founding Partner
Pablo Terra is the chief people officer (CPO) and a founding partner of C2P. As CPO, Pablo focuses on building and maintaining a company culture by overseeing all aspects of HR. He’s also responsible for the company’s day-to-day operating activities and developing, upgrading and revamping tools, training and support systems.
Outside daily operations, he manages the strategic planning and execution of information technology and human capital development. He concurrently emphasizes efficiency and top-tier client service. Pablo has fine-tuned his knowledge of process development and systems implementation throughout his career. As a result, he’s developed his skills as a gifted leader and motivator.
Jason L. Smith’s vision for the financial services industry and C2P’s goal of helping American families inspired Pablo to join the company. He’s proud to be part of an experienced team who promote innovation and provide excellent service.
Pablo excels at organizing, leading and breaking down complex issues into workable solutions. At his previous company, he effectively executed two enterprise resource planning (ERP) systems and two warehouse management systems (WMS). He received the Spirit Award for his ability to bring out the best in those he worked with and the Community Service Award for his efforts to help better his community.
Pablo earned his bachelor’s degree from John Carroll University with a double major in logistics and business administration. He’s a member of the Council of Smaller Enterprises and was a leader and coach for his local soccer association. Additionally, he was a board member and volunteer for Junior Achievement to foster entrepreneurship, work-readiness and financial literacy skills in school-aged children. He currently volunteers for and supports numerous other charitable organizations, including Seeds of Literacy, Habitat for Humanity, Fill This House and Cleveland’s Food Bank.
Pablo has been married to his wife, Melissa, for over 30 years, and they have two children: Tyler and Tatiana. He’s originally from Uruguay, where he grew up in the wine business — his father owned a winery and import company. Pablo enjoys playing sports, working out, traveling, drinking wine and sometimes … watching the Cleveland Browns.