Debunking Social Security Myths: How To Help Clients Maximize Their Benefits Part 1

The Bucket Plan® On-Demand Podcast

Debunking Social Security Myths: How to Help Clients Maximize Their Benefits│Part 1

In This Episode

About the episode:

Social Security is an incredibly important part of your client’s retirement planning, but it’s also incredibly misunderstood by advisors and clients alike. Uncover the hidden potential of Social Security planning as a prospecting tool and practice differentiator in part one of this eye-opening episode.

Listen in as Ash Ahluwalia, CFP®, MBA, NSSA®, CSSCS, the head of Social Security planning at OneTeam Financial and a widely respected industry speaker and thought leader, debunks common myths and reveals powerful strategies that can significantly impact your clients’ retirement income.

Key Points Discussed:

Social Security as a Prospecting Tool: How to use Social Security planning to attract high-value clients and professional referrals.
Myths Debunked: Common misconceptions about Social Security and their impact on retirement planning.
The Value of Social Security: Why Social Security is often underestimated as a retirement asset and how to help clients understand its true worth.
Strategic Filing: The importance of timing and coordination in Social Security filing decisions.
Spousal and Survivor Benefits: Complex rules and strategies for maximizing benefits for married couples and widows/widowers.
Ex-Spouse Benefits: Little-known rules about claiming benefits based on an ex-spouse’s record.
Backdating Applications: When and how to use this strategy to increase overall benefits.
Risk-Adjusted Strategies: Why the highest-paying strategy isn’t always the best and how to find the “sweet spot” for clients.
Charging for Social Security Advice: How to price your services and attract serious clients.
Practice Differentiation: Using Social Security expertise to stand out in a crowded market of financial advisors.

Learn strategies that can potentially add hundreds of thousands of dollars to your clients’ retirement plans and solidify your role as their trusted advisor.

Statistics:

A typical middle-income couple retiring at 66 and living to 86 can expect to receive over $1.4 million in Social Security benefits: C2P could not substantiate this claim with a source.

About the Guest:

Ash Ahluwalia, CFP^®, MBA, NSSA®, CSSCS, is the head of Social Security planning at OneTeam Financial and one of the nation’s foremost specialists in this field. With nearly thirty years of experience, he has helped thousands of clients maximize their retirement income benefits. Ash holds multiple certifications, including Certified Financial Planner™ (CFP®), National Social Security AdvisorSM (NSSA®), and Certified in Social Security Claiming Strategies (CSSCS). In 2016, he was recognized as the “National Social Security Advisor of the Year” by the National Social Security Association.

Ash’s expertise has been featured in prominent publications such as The Wall Street Journal, Barron’s, and U.S. News & World Report. He is a sought-after speaker at conferences and industry events. With a Bachelor of Commerce from the University of Toronto, an MBA from Wharton Business School, and a background in chartered accounting, Ash brings a wealth of knowledge to his role.