How to Get More Client Referrals as a Financial Advisor

The Rainmaker Multiplier On-Demand Podcast

How to Get More Client Referrals as a Financial Advisor

In This Episode

About the Episode:

Many advisors are sitting on a referral pipeline they have never tapped. Your clients are likely more willing to recommend you than you realize, they just need to be asked.

Join host Kirsten Schlumbohm, Senior Vice President and Head of Sales Support and Relationship Management at Prosperity Capital Advisors and C2P, as she sits down with Gina Pellegrini, mentor and partner at C2P and founder of Pellegrini Team Consulting, to cover the mindset, language, and team systems that make referrals a repeatable part of how your practice grows.

Key Topics Discussed:

  • Why advisors don’t ask: The role fear, timing, and assumptions play in keeping referrals off the table
  • Language that feels natural: How to frame the ask so it fits organically into any client conversation
  • Priming clients before the meeting: What your team can say during appointment confirmation to get clients thinking about referrals before they walk in
  • Following up with the referrer: Why keeping the person who made the introduction in the know matters and how it opens the door to more referrals
  • Setting and tracking referral goals: How weekly team accountability around referral numbers can change behavior faster than anything else
  • The first 90 days of onboarding: How the early client experience lays the groundwork for referrals long before you ask for them
  • When events and email introductions work: How to give hesitant clients an easier path to making an introduction
  • Phone over email: Why a real conversation often matters more than a follow-up message when it comes to referrals

Resources:

Statistics:

  • According to a study cited in Fearless Referrals by Matt Anderson, only 11% of clients had been asked for referrals, yet 72% said they would happily recommend their advisor.
How to Get More Client Referrals as a Financial Advisor

About the Host:

Kirsten Schlumbohm is the Senior Vice President and Head of Sales Support and Relationship Management at Prosperity Capital Advisors and C2P. She has over 15 years of industry experience, in which she’s served as an insurance and annuity wholesaler, sales trainer and leader, and financial advisor. In addition to her life and health insurance licenses, she holds her  Series 66  and a degree from Iowa State University.

While a frequent host on The Bucket Plan® On Demand podcast, Kirsten primarily serves as the host of A Woman’s Clarity® roundtable and forum — a platform dedicated to empowering women in and around the financial services industry.

Follow Kirsten on LinkedIn

About the Guest:

Gina Pellegrini is the driving force behind Pellegrini Team Consulting. With a remarkable career spanning over 40 years in the financial services industry, Gina’s journey began as an administrative scheduling assistant to a financial producer in Chicago. In this role, she honed her skills, keeping his calendar full and efficiently managed the day-to-day operations of the office. During her tenure, Gina identified a unique opportunity while training new team members within the agency. Recognizing the need for a specialized service, she ventured into entrepreneurship, founding Pellegrini Team Consulting. The primary focus? Assisting financial advisors in hiring, training, and working more effectively with their teams.

​Follow Gina on LinkedIn

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