How to Choose the Right Distribution Partner as a Financial Advisor

The Bucket Plan® On-Demand Podcast

How to Choose the Right Distribution Partner as a Financial Advisor

In This Episode

About the Episode:

What does it take for an advisor and a distribution partner to build a relationship that elevates client outcomes and grows a practice? In this episode, host Kirsten Schlumbohm, Vice President and Head of Annuity Sales at C2P and Prosperity Capital Advisors, sits down with Kalem Mackey, Executive Vice President at C2P and Capital Advisors, to answer that question head-on.

Kalem brings a perspective few in the industry can offer. He has spent nearly 25 years working on both sides of the advisor-distribution relationship, running his own wealth management firm before joining the distribution world. That lived experience shapes everything he shares in this conversation, from the communication breakdowns that quietly damage partnerships to the operational practices that keep them running smoothly.

Key Topics Discussed:

  • The Three Pillars: Why alignment, communication, and engagement are the non-negotiables of any successful advisor-distribution partnership, and what breaks down when even one of them is missing.
  • Communication Tactics: How C2P’s “sundown rule” sets clear expectations, reduces frustration, and holds both sides accountable for responsiveness.
  • Reducing Operational Friction: The everyday practices that make it easier for clients to do business with your firm, and why explaining the reasoning behind processes makes a measurable difference.
  • The Bucket Plan® as a Shared Operating System: How a simple, repeatable framework becomes a common language across advisors, staff, and distribution partners, and why that alignment leads to more consistent client experiences and better product recommendations.
  • Navigating Client Emotions: Why having a structured planning process keeps client meetings on track even when behavioral biases and outside pressures enter the room.
  • AI in Advisory Practices: How C2P evaluated and implemented Zocks as a compliant AI note-taking solution, and what advisors should be thinking about as they explore AI tools of their own.
  • The Future of the Industry: What the rise of mergers and acquisitions (M&A) activity, private equity, and AI means for advisors, and why the fundamentals of serving clients well remain constant.

Resources:

How to Choose the Right Distribution Partner as a Financial Advisor

About the Host:

Kirsten Schlumbohm is the Vice President, Head of Annuity Sales at  C2P and Prosperity Capital Advisors. She has over 15 years of industry experience, in which she’s served as an insurance and annuity wholesaler, sales trainer and leader, and financial advisor. In addition to her life and health insurance licenses, she holds her  Series 66  and a degree from Iowa State University.

While a frequent host on The Bucket Plan® On Demand podcast, Kirsten primarily serves as the host of A Woman’s Clarity® roundtable and forum — a platform dedicated to empowering women in and around the financial services industry.

Follow Kirsten on LinkedIn

About the Guest:

Kalem Mackey is the Executive Vice President at C2P and Prosperity Capital Advisors and the founder of Superior Financial Planning, a holistic wealth management firm in Arvada, Colorado. He has more than 20 years of experience as a sales manager, insurance wholesaler and financial advisor. His professional philosophy is grounded in helping American families realize their financial aspirations. Working closely with advisors and our insurance distribution partners to serve needs and provide exceptional overall experiences and an insurance platform is where he excels. He leverages his skills in his roles while managing both sales and operations.

Additionally, Kalem is a Bucket Plan® Best Interest Process trainer. He provides advisors like you with coaching and sales support, helping you deliver in-depth, comprehensive solutions. He frequently speaks at C2P and industry events, providing expertise in the retirement income planning and tax management areas.

Follow Kalem on LinkedIn

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